Want to make sure you're on the right track with your new design? Do you want to know if your packaging(design) stands out, is popular and sells at least as well as your current concept? We offer you the opportunity to gain insights from your target group about the desirability of your packaging in a simple and affordable way.
Visit the PACKADORE CONGRESS during the DDW 2022. The congress about the packaging solutions of the future with 6 speed PACKtalks.
Date: Tue, October 25th, 2022
From 2:30 – 7.00 pm
Location: Blue Collar Hotel, Klokgebouw 10, Eindhoven
From 22 to 30 October 2022, Packadore Collective exhibits during the Dutch Design Week as a partner of the DWW - Embassy of Rethinking Plastics at the Yksi Expo. Vrijdag Premium Printing works collectively with SGK, Generous Minds, Neurensics, Kurz, Merck, Circulware responsibles and KIWA to help brands create real sustainable impact, now and in the future.
Can packaging with only limited (or none) environmental impact also be attractive and distinctive? Is such packaging in line with the public idea of sustainability and does the consumer want and understand this? If you as a brand owner can really demonstrate that your packaging is both attractive and sustainable, you may have the holy grail in your hands.
In October of each year, Dutch Design Week (DDW) takes place in Eindhoven. The biggest design event in Northern Europe. Packadore Collectives exhibits at Dutch Design Week as a partner of the Embassy of Rethinking Plastics at Yksi Expo. Under the title ‘Insights into human decision making’ we as Packadore Collective combine concept/design/innovation with consumer neuroscientific research.
It may cost a little, looks nice and is made sustainable. Corona helps Vrijdag Premium Printing to score with luxurious, innovative packaging and labels. Read the entire article, written by Peter Scholtes, for newspaper ED.
Last month the “Dutch Financial Times” published an article on the subject and about consumers willing to pay a premium price for such products. Interest for premium products remain significant and is also expected to increase short term in upcoming markets.
With the rise of the eco-conscious consumer, brands need to be mindful of the sustainable credentials of their products and their packaging. ‘Natures Candles’ is a concept design innovation that uses NatureWax® made from hydrogenated soybean oil and non-hazardous vegetable derived additives.
‘LOCOletter’ helps reduce such waste by offering the same premium chocolate concept but rethinking the design to reduce waste.
SGK Anthem, Vrijdag Premium Printing, Generous Minds, Neurensics, Kurz and Merck join forces to design and implement both desirable and sustainable packaging solutions.
