In October of each year, Dutch Design Week (DDW) takes place in Eindhoven. The biggest design event in Northern Europe. Packadore Collectives exhibits at Dutch Design Week as a partner of the Embassy of Rethinking Plastics at Yksi Expo. Under the title ‘Insights into human decision making’ we as Packadore Collective combine concept/design/innovation with consumer neuroscientific research.
Last month the “Dutch Financial Times” published an article on the subject and about consumers willing to pay a premium price for such products. Interest for premium products remain significant and is also expected to increase short term in upcoming markets.
The print effect in the video with Ingrid van Engelen is about varnishing. Adding varnish can be an effective way to engage the senses and make your packaging stand out. Watch this video and get inspired.
The print effect in the video with Joost la Housse is about hot foil stamping. Foil printing provides a luxurious look and highlights parts of a label or packaging with an alluring shiny appearance. Watch this video and get inspired.
Read the interview with Joost and discover his passion for packaging with a personality. Joost la Housse, owner of Joost Identities, is one of the packaging designers who contributed to the short video series of Vrijdag Premium Printing about printing effects on packaging.
