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The print effect in the video with Ingrid van Engelen is about varnishing. Adding varnish can be an effective way to engage the senses and make your packaging stand out. Watch this video and get inspired.
The print effect in the video with Joost la Housse is about hot foil stamping. Foil printing provides a luxurious look and highlights parts of a label or packaging with an alluring shiny appearance. Watch this video and get inspired.
Have a look at our 1 min. animation, and we explain the benefit of attractive packaging. It's hugely important that companies see the packaging is their primary medium of communication.